Millmaine takes a strategic approach to achieving sales. Our Fully Integrated Solutions draw on our 35+ years of experience in arts and entertainment to achieve optimal outcomes from the marketing mix.
At the strategic heart of all we do is the critical importance of selling tickets, selling merchandise , building a subscriber base or developing new audiences. Millmaine’s marketing, creative and media recommendations are built on research and analysis of the event and the often multi-faceted audiences it might attract.
Creativity that works today and every day. Selling tickets, selling merchandise, developing or protecting a brand image — Millmaine’s creative team has unrivalled understanding of the unique requirements of the entertainment industry.
Millmaine brings unrivalled expertise to its media negotiations. Choice of media channels evolves from research-based target audience behaviour. 30+ years of experience in arts and entertainment enables us to adapt quickly to sales results. We buy more effectively than any other buying and/or planning organization in the country.
Whether you’re planning a theatre production, a concert series, an exhibition — anything that requires ticketing — Millmaine can manage that ticketing for you. We will liaise with the venues and ticket agencies, build each event, identify marketing opportunities with venues and ticket agencies, plus monitor and report sales.